Marketing Data Science Trends: The data scientist is the new business rock star. Data science has grown by over 50% in the past ten years, with an expected growth rate of 100% or more by 2022. Data scientists are needed…
Looking ahead to 2022, you'll want to watch a few key PPC trends. You'll keep an eye on the continued growth of voice search, more sophisticated targeting and advertising options, and increasing use of AI and machine learning. By keeping…
Machine Learning is a branch of artificial Intelligence traditionally used in computer science. However, with recent advancements in technology and data storage, machine learning techniques are being applied to marketing trends. We will cover some examples of machine learning applications…
As we move into the 21st century, staying ahead of the curve in all aspects is essential. LinkedIn is constantly evolving, and in 2022, several strong trends will be worth paying attention to. Whether you're a job seeker or business…
As we step into 2024, the landscape of digital marketing analytics is witnessing significant transformations. With the explosion of data sources and the increasing sophistication of analytical tools, marketers are poised to unlock unprecedented insights into consumer behavior, campaign performance,…
Looking ahead to 2022, there are several Instagram trends that you won't want to ignore. These trends can help you reach a larger audience and create more engaging content, from video marketing to live streaming. So, what are they? Read…
Marketing success is determined by the knowledge of your buyers and the ability to create compelling, context-driven advertising campaigns. With the advent of AI, marketers can take a step forward and enhance their campaigns by leveraging the advanced capabilities of models…
Data has become the backbone of every decision-making process in businesses today. However, humanly deriving meaning and understanding from raw data can be daunting, which is why AI-powered sentiment analysis is becoming an increasingly popular tool. AI-powered sentiment analysis transforms…
Marketing has always been about targeting the right audience with the right message at the right time. With the advent of artificial intelligence (AI), marketers can do this more effectively and efficiently. AI allows for more accurate customer segmentation, personalized…
There's no doubt that digital transformation is a hot topic these days. Every organization wants to know how to digitize its business and use the latest technologies. However, with so many trends and options available, it can be challenging to…