Snapchat Advertising Consultant
Are you aware that every month, around 300 million people are actively using Snapchat and creating more than 3 billion Snaps daily?
Additionally, this social media platform engages a whopping number of Millennials and Gen-Z users, with around 71% of these users under the age group of about 34.
Fortunately, if you are a business entrepreneur looking at Snapchat advertising, you can reach this target to each audience by gaining an advantage from our Snapchat advertising services.
Snapchat is a digital platform that has 1-to-1 as well as group messaging options to send pics, videos, and text messages; they all disappear within seconds.
This digital app has many features, which include Stories (photos/videos which you can replay for 24 hrs.), Memories (the saved pics for viewing/sharing in the future), as well as filters & stickers (for embellishing your messages).
Snapchat is fast becoming one of the most popular online messaging platforms, which is also widely used for video adverting. Today, many marketers are turning to this application for adverting.
The new mobile ad trend has been witnessed far and wide, and now it is the turn of Snapchat to catch the eyes of marketing brands and SMBs alike to increase their sales leads and reach their targets.
Is SnapChat Good for Advertising?
Is it right to do the advertising for your firm on Snapchat? Yes indeed! There is less competition here, and thus, you have better chances to edge. No algorithm would hide your posts.
If any user(s) add (s) your brand/business as their friend, they can easily view it whenever you add a Story or play it.
In addition to these many benefits, there are more; there are only a few ads on Snapchat and no links that usually drive the traffic away from seeing/interacting with your posted content.
Snapchat Ads for Business
Marketing a business or brand on Snapchat is not for every company. We are not suggesting anything like not doing it.
Still, we recommend you first understand the thing by contacting our Snapchat advertising consulting firm, as we can give you the right advice and even make your marketing task successful.
Going up without a definitive strategy, a good understanding of the user base on this platform, and, most crucially, a commitment to creating unique content that you may not have done before for other digital media; would mean going on a lost track!
This is the very first thing that you need to understand here. Snapchat, as a social media platform, is not like other platforms.
It is more about personalized messages, real-time videos, different emojis & doodles, and highly quirky content. This platform is raw and full of personality.
Brand messages that are too professional would be considered dull on this app.
You have to think out-of-the-box, experiment a little, and have fun — but not to worry, we can help you crack the same; contact us and leave the rest to our creative team, who are highly innovative and think out-of-the-box to make your brand a popular one on this social media platform, Snapchat.
How to Advertise on Snapchat?
If you are confused about how to advertise on Snapchat, we would like to tell you that advertising on Snapchat would be just a one-step process for you, as you can contact us and get the ball rolling!
You would be done with your effort, and after that, it would be solely on us to manage your Snapchat advertising. Our Snapchat advertising consulting services include the following:
- Creating engaging videos
- Optimizing the videos
- Promoting the videos
- Providing demographics (targeted)
- Distributing the content
- Targeting the audience
What Are SnapChat Ads?
Many organizations today are relying on Snapchat Ads for Business. You can also plunge into this tremendous digital marketing sea of SnapChat and get a whopping number of eyeballs turned towards your online SnapChat account by availing SnapChat advertising options.
Now, if you are thinking, how does advertising work on Snapchat? If you are perplexed about using the Snapchat Ad Manager, availing of our SnapChat advertising consulting services is helpful.
Following are some of the Snapchat advertising options that are available:
Chief brands use Geofilters. Geofilters are targeted at some specific locations or even in the whole country.
The first ad format launched by Snapchat, the Snap Ads, are ten-second videos played between your Snapchat Stories.
Collection ads help promote products and provide Snapchatters with a tappable and the best way to shop and buy any eCommerce products.
Story ads are the series of Snaps that are with the Discover tab (sponsored)
AR or Sponsored Lenses:
Similar to filters, the Sponsored Lenses are not geo-targeted, unlike filters. They easily overlay videos with branded content and create memorable, highly interactive moments with great reality experiences Snapchatters.
Snapchat’s Audience Targeting:
- Location Targeting
- Demographic Targeting
- Custom Audience Targeting
- Lookalike Audience Targeting
- Interest and Behavior Targeting
Is Advertising on Snapchat Worth the Money?
Building your brand’s presence on the Snapchat platform is today an intelligent investment to make for many big and small business houses, but creating content for this particular app is different from doing so for other digital marketing platforms. So, hurry up, contact us now!
Are Snapchat Ads Targeted?
Snapchat ads will become targeted, as this platform is now embracing a new marketing technology, which until recently, Snapchat’s CEO was considered creepy.
In a Nutshell
Once a playful app for the mobile-freak teens, who were delighted with the concept of disappearing messages, and the very open feel of this sort of online communication, today, Snapchat has a different story.
Earlier brands used to avoid it for marketing as to why invest in something where messages disappear so fast, but this is no longer the case with Snapchat anymore; now businesses are using it as Snapchat has grown a lot since the time of its launch in the year 2012, introducing more and more media-formats, more new filters, and a lot more ad formats.
Needless to mention that the daily active user base of Snapchat has reached a whopping 186 million users! Finally, we can conclude that Snapchat has emerged as an excellent tool for digital marketing for brands to deliver better messages to a vast audience pool through this platform.
For Snapchat Advertising Implementation and Consulting
Email: [email protected]