With the incremental shift in companies going digital and e-commerce surging up as the most preferred platform for business, social media marketing has become essential. The latter necessarily doesn’t signify advertising only. There are several ways to do it. A…
Economic trends, political powers, and marketing change, so why shouldn't' advertising techniques differ? It's' time to throw the old advertising booklet out the window and apply practical and efficient election-making strategies, which will and can gain you momentum in these…
Predictive Analytics for Political Campaigns: Concerning data analytics, it is required to study and analyze past behavior to predict the future. In the 2008 Presidential Election in America, Obama’s party leveraged the power of data-driven strategy in its political campaign…
Political Campaign Videos: Video marketing and political campaigning go hand in hand. They complement each other in some of the most powerful ways. Videos are the most influential media tools for influencing and convincing voters of your cause. What Can…
CTV and Programmatic for Political Campaigns: Political campaigns are no longer merely about sloganeering and making the usual pitches to mainly faithful voters but about connecting in meaningful ways with entire demographics across sections of the electorate. The units comprise…
Live Streaming for Political Campaigns: Facebook, Instagram, Twitter, LinkedIn are full of political buzz. Politicians and politics is going live. During the past decades, the only way one could get access to the political news was by either watching television…
Online Reputation Management for Local Political Campaigns: This may sound like a no-brainer to some of you. After all, doesn’t every politician need this? Don’t they need to cultivate and maintain a good reputation, no matter the online trolling and…
Political Digital Advertising Campaigns: Everything about our world has gone, or is going, digital. There is no stopping the power of ‘digital politics,’ if we may use that made-up term. The power of reaching out to the voting public through…
Social Media for Politics: Politics and social media have become so inseparable that they seem made for each other. Given a thought, it appears that politics has always depended on media in one way or another. It is impossible to…
SEO for Political Campaigns: Search Engine Optimization, or SEO, is the most prominent way to 'tweak the system' to display your articles, blogs, and social media content on page one of search results. There are other search engines, but we…